Borders UK is looking to rival Amazon by beating them to a UK launch, with their unveiled Elonex ebook reader. This new ebook reader was launched nationwide in UK Borders stores at a £189 – Much cheaper than the the iRex iLiad, priced at £399, which they will continue to sell alongside the Elonex.
The Elonex eBook is compatible with the free Adobe Digital Editions software, and is one of the first ebook readers to market with this technology and supports DRM protected reflowable PDF and ePub formats, as well as other less widespread eBook formats and images/pictures. This puts the Elonex closer to the Bebook beating the Sony Ebook reader in terms of ebook formats, but doesn’t quite match the wide range of ebook formats available for the Bebook.
The ebook features a 6 inch e-ink screen, and at 9mm thick and only 180g it’s incredibly thin and light – And the long battery life means you can enjoy up to 8000 pages between charges.
The new device comes with 100 titles already pre-loaded and can hold up to 1,000 books (8000 with the optional 4gb SD card).
The device was launched into the 41 Borders stores and 10 Books Etc and Borders Express branches on the 30th June.
Customers will be able to take advantage of the 45,000 ebook library available on the Borders UK website, which are all going to be compatible with the device to maximise readability – Plus the many more available in epub format. Click here to see the range of ebooks available at Borders.
The Elonex eReader is now available online at the Borders website,click here to find out more.